Sleek & Edgy
The overall goal with Athly was to create a design that was current in today's age and to engage with potential users and educate them on the Athly process. By using clean imagery and icons along with preview text leading to more info Athly can communicate their message in a quick and easy way. Our designer has created a layout that feels uncluttered while also providing an informational resource for their clients.
For this mock up we opted for a simple scheme of blues and oranges. However, colour is very flexible and Geek Power would be happy to try some other colour schemes too. Colour can very drastically change the mood of a design, so we advise to consider it.
We have selected a grounded and simple sans-serif typeface for all the type on the design for a terse look. This font is web safe and will render correctly across all browsers and platforms.