A Higher Standard
Our goal was to express that these lessons are tailored to adults without even having to say so straight out. The updated and professional look of this design communicates effectively that this is not for children. The clean lines, subtle shading and simplistic graphics give this design a polished and modern look.
I have used multiple shades of blue for this design. The colour scheme has a crisp, reliable feel.
I have used a traditional serif typeface as the display text complimented by a thin, sleek font for the body type for easier reading at small sizes. These fonts are completely web safe and will experience no issues rendering across platforms or browsers.