September 19, 2013

How Long Should a New Small Business Website Design Last?

This is a fairly common question, and not a surprising one given that a new small business website can require a significant investment of time and money. But once you’ve chosen a designer, given your input, and signed the checks, how long can you expect your new website to last?

There’s no set answer to this question. Just as different cars can stay on the road for different lengths of time, your new business website could last just a couple of years, or more than five. Much of that answer depends on your business, and especially how often your products and employees change. Also, if you deal in an industry that’s very competitive – in other words, one where other businesses are constantly upgrading their sites – then it’s likely you’ll have to keep up with the pack again sooner rather than later.

Probably the most important factor, however, is whether you get a quality small business web design and coding package to start with. Something that’s been put together the right way, and that looks as great as it works, is likely to require only minor changes to keep bringing in new customers for years to come.

When it comes to choosing a designer or team for your small business website, remember that you aren’t just paying for the site you need today… you’re also investing in something that could last you for years to come.

If you’re looking for a quality website that can be a good investment for years to come, schedule a free consultation with Geek Power. We’ll show you why we’re Toronto’s best in web design!